5 Companies that are rocking Social Media #infographic

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5 Companies that are rocking Social Media #infographic

5 Companies that are rocking the Social Media #infographic

Success in social media isn’t something that happens overnight. As the old adage says, it’s a marathon, not a sprint, and organizations looking for shortcuts and (especially) advice from self-pronounced gurus are often left scratching their heads in bewilderment.

This infographic (created by Voltier Digital, but showcased on the blog of Scott Monty, head of social media for Ford) takes a closer look at how five very-different brands are rocking social media.

Social media technologies take on many different forms including magazines, Internet forums, weblogs, social blogs, microblogging, wikis, social networks, podcasts, photographs or pictures, video, rating and social bookmarking. Kietzmann et al. present a Social Media Honeycomb that defines how these Social Media differ according to the extent to which they focus on some of all of seven functional building blocks: identity, conversations, sharing, presence, relationships, reputation, and groups.

And since infographics are all the rage, what better way to look at them? Of course, for SEO purposes, I’ve listed them here as well.

  • Dell is presented as a master in the art and science of listening.
  • Morton’s made headlines with its surprise-and-delight effort with influencer Peter Shankman recently, but goes beyond that with helpful information regularly.
  • Unisys uses social media internally for effective collaboration and a boost to company productivity.
  • KLM is using Twitter and Facebook for real-time customer service and encouraging customers to submit ideas.
  • ABC is having fun with the way viewers can engage with their new show Pan Am by providing some goodies on Facebook.
5 Countries that are rocking Social Media #infographic

5 Countries that are rocking Social Media #infographic

(Source: Scott Monty. Top image credit: Skovoroda via Shutterstock.)

Door | 2016-11-01T18:07:22+00:00 28 september 2012|Categorieën: google seo, seo, social media, social networks|Tags: , |

27 Reacties

  1. Abhijit Pradhan 28 september 2012 om 10:29

    This is awesome Berrie !! thanks !

  2. Savio Sebastian 28 september 2012 om 10:34

    SAP is also big – and in my opinion – probably the biggest in rocking social media. They’ve actually established a social media platform for developers on SAP systems long before anyone really thought of social media. They’re pioneers.

  3. Harold Gardner 28 september 2012 om 08:37

    Intriguing to see how companies are really using SM to drive their business.

  4. Cosmic Doggerel 28 september 2012 om 08:45

    this is the future of customer care relations. other companies can learn from these pioneers.

  5. Michelle Gilstrap 28 september 2012 om 08:48

    Great resource and I really appreciate this. Wonderful infographic

  6. Prem Gaire 28 september 2012 om 10:55

    Thank you very much for this great infographic. It was indeed a very interesting piece of information. I was especially delighted to know about Morton’s picking up a customer from a tweet call! Well done Morton’s!

    The potential of the social media sites are being harnessed in new ways and that’s a very commendable job. There’s a lot for us to learn from these companies which discover new ways of utilizing social medias.

  7. Vojko Kalan 28 september 2012 om 08:58

    Internet is one of ever changing mirrors of life on earth…

  8. Des Daughter Diethylstilbestrol 28 september 2012 om 09:07

    thanks for another great post Berrie 🙂

  9. Matt Cilderman 28 september 2012 om 11:17

    Didn’t realize Dell was good at much of anythig

  10. Alexander Bakoulis 28 september 2012 om 09:21

    Great infographic. These companies deserve congratulations.

  11. EA Leaders 28 september 2012 om 09:21

    Awesome Berrie really interesting because the Internet more and more every day changing world.

  12. Toon Kerssemakers 28 september 2012 om 09:28

    Learned a lot again from this article.

  13. Toon Kerssemakers 28 september 2012 om 11:31

    learned a lot from this article

  14. Florinel Nicolai Deciu 28 september 2012 om 09:42

    Waiting for others too, success is not forever and has to encourage others to rock social media ecosystem 🙂

  15. Florinel Nicolai Deciu 28 september 2012 om 09:42

    Waiting for others too, success is not forever and has to encourage others to rock social media ecosystem 🙂

  16. Bonds Gallery 28 september 2012 om 12:15

    ok, Dell has taken it to different level 😀

  17. Semen Frish 28 september 2012 om 11:05

    Interesting: I knew only about Dell #socialmedia.

  18. Sharon Ulery Ruggieri 28 september 2012 om 13:21

    Times, they are a changing and I hope to see more companies getting creative 🙂

  19. Craig Daniels 28 september 2012 om 13:31

    Always good to see new ideas.. Though I think ABC took Pam Am off the air nearly a year ago…

  20. Eric Hearn 28 september 2012 om 13:35

    Great examples, but outstanding social media use will not sustain the reputation when they experience falling quality standards. One of the above is gulty!

  21. Geoffrey Tegjeu 28 september 2012 om 13:51

    with change there comes with the teachers and informers…luckily we have you, thanks for sharing.

  22. Ty Col 28 september 2012 om 13:57

    Slowly integrating in the corporate world is… good to see.

  23. Pavlovic Milan 28 september 2012 om 14:00

    I like the Morton's story, but they are all masters of social media.

  24. Sylvia Lee 28 september 2012 om 14:09

    Great infograph and for other businesses to see the possibilities.

  25. Martin 28 september 2012 om 16:15

    Great job on this. Thanks for posting.

  26. Bang Gowes 28 september 2012 om 14:47

    Great content, thanks Berrie!

  27. Ivor Kellock 28 september 2012 om 14:59

    Fantastic infographic Berrie….tx for sharing Ivor.

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