Social Content Strategy Cheeseburger Style an infographic

Social Content Strategy Cheeseburger Style an infographic

I recently came across this excellent post written by Jeffrey Cohen of Radian6, 6 Layers of Social Media Content Strategy, and also Mark Smiciklas’ graphical interpretation of Jeff’s metaphor. I loved it so much that I decided to take it one step further and create an infographic from it, adding some of my own thoughts on an effective social content strategy.

Content creators are often inspired by their surroundings when developing ideas for their social media profiles, but their content strategy is the guiding principle that makes it all work. Good content marketing plan contains a number of different elements including theme, audience, tone, publishing channel, etc. But how do all of these components come together to form a cohesive strategy? Well, it really is as easy as making a cheeseburger.

Social Content Strategy Cheeseburger Style an infographic

Social Content Strategy Cheeseburger Style an infographic

Social Content Strategy Cheeseburger Style an infographic

Source: Thesocialworkplace


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Berrie Pelser
My name is Berrie Pelser, since 1999 co-owner of Ber|Art Visual Design V.O.F. Our company is been grown to a full service bureau for complete managed business internet sites that we are hosting in our own secure and fast Cloud. We are specialized in WordPress, search engine optimization, social media integration and social media strategy. I co-founded my company, Ber|Art Visual Design, in 1999 as a web design firm. It has since grown into a full-service agency for maintaining complete corporate websites hosted by Ber|Art in a secure and fastcloud environment.
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Berrie Pelser
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