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How to Get More Clicks on Twitter [infographic]

How to Get More Clicks on Twitter [infographic]

Twitter is an online social networking service and microblogging service that enables its users to send and read text-based posts of up to 140 characters, known as “tweets”. It was created in March 2006 by Jack Dorsey and launched that July.

The service rapidly gained worldwide popularity, with over 300 million users as of 2011, generating over 300 million tweets and handling over 1.6 billion search queries per day. It has been described as “the SMS of the Internet.

I’ve often said that the best use of Twitter is as a broadcast medium. You should be creating a ton of interesting content and sharing it with your followers. To that end I’ve done a bunch of research on how to optimize the clickthrough rate (CTR) of the links you’re tweeting.

For the purposes of this data, I’ve calculated CTR as the number of clicks on a tweeted link divided by the number of followers the account had when it tweeted that link.

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Geschreven door Berrie Pelser

2 februari 2012 op 10:06

Posted in google seo,seo,social media,social networks

Google Panda for SEO [Infographic]

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Google Panda for SEO [Infographic]

Over the past year, Google has been using a cuddly toy to wipe out what it sees as spammy content, taking down some pretty big players in the process. It made a lot of people nervous – so I thought I’d share this infographic that does a good job of breaking down it’s history and how you should go about making your site Panda proof. From: Unbounce

Google Panda

Google is an American multinational Internet and software corporation specialized in Internet search, cloud computing, and advertising technologies. It hosts and develops a number of Internet-based services and products, and generates profit primarily from advertising through its AdWords program. The company was founded by Larry Page and Sergey Brin while the two were attending Stanford University as Ph.D. candidates.

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Geschreven door Berrie Pelser

1 februari 2012 op 09:01

Posted in google seo,seo,social media,social networks

Metatag Descriptions

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Google SEO Metatag Descriptions

Over de Metatags is veel gezegd, zegt men veel en zal men veel blijven zeggen. Het liefst roept men dingen die interessant zijn of dat in ieder geval lijken. Prachtig onderwerp is de Metatag Description omdat die altijd als zeer belangrijk wordt gezien en omdat we er veel moeite in steken. Tijd om de zaken op een rijtje te zetten. Oftewel: een hoop waarheden en daar voegen wij de onze graag aan toe.

De grote vraag waar iedereen de eigen waarheid op loslaat is of de Metatag Description gelezen wordt. Dit probleem wordt automatisch aan Google verbonden, maar er zijn meer zoekmachines. De oorzaak van alle ellende (ja, ellende) ligt misschien wel bij Google, maar meer precies: bij het publiek van Matt Cutts. Lees hier verder…

Berrie Pelser, Ber|Art Visual Design:
Ber|Art is een zakelijke Internet service provider c.q. webhoster die gespecialiseerd is op het gebied van betrouwbare en veilige kwaliteit hosting, WordPress Hosting en (web) design. De onderneming levert, in nauwe samenwerking met partners, oplossingen aan het MKB op het gebied van SEO, domein, shared, applicatie en e-commerce hosting als mede managed colocated server hosting. Ber|Art WordPress SEO Domein Magento Typo3 Google VPS Cloud Hosting Design at Ber|Art

Hosting catergoriën: Cloud Computing, Domeinen, Google nieuws, Google seo, Hosting nieuws, Internet, Magento, Overige, Security, seo, Webdesign, Webhosting, WordPress, Social Networks, Forums
WordPress blogs: WordPress Host, Webwinkel Host, WPMU, European Cloud Computing, WordPress.ber-art.nl

Originally posted 2010-12-22 16:33:02.

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31 januari 2012 op 10:07

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Facebook naar 700 miljoen

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Facebook groeit snel door naar 700 miljoen

Facebook is een sociaalnetwerksite voor onder anderen scholieren, studenten en werknemers. Sinds mei 2008 bestaat er een Nederlandstalige versie. In december 2008 groeide de site met 600.000 nieuwe aanmeldingen per dag. In april 2009 had Facebook meer dan 200 miljoen actieve gebruikers, vijf maanden later waren dat er 50 miljoen meer. In juli 2010 bediende Facebook al een half miljard gebruikers, circa 7% van het aantal aardbewoners

Facebook groeit snel door naar 700 miljoen

Het gaat nog altijd goed met de groei van Facebook. Deze week zal het sociale netwerk de grens van 700.000.000 doorbreken. Dat komt met name door groei in grote landen als Brazilie, Indonesie, en India. De cijfers werden gerapporteerd door Socialbakers, een onofficieel blog dat zich toelegt op het bijhouden van Facebook statistieken.

De grens van 700 miljoen wordt een stuk sneller behaald dan verwacht. In de genoemde landen is het zogenaamde tipping point een paar maanden geleden bereikt, waarna autonome groei is ontploft. In mei alleen al groeide Facebook met 12% in Brazilie.

Originally posted 2011-05-31 10:35:37.

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31 januari 2012 op 09:23

Posted in google seo,hosting nieuws,internet,seo,social networks

Search Engine History [INFOGRAPHIC]

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Search Engine History [INFOGRAPHIC]

During the early development of the web, there was a list of webservers edited by Tim Berners-Lee and hosted on the CERN webserver. One historical snapshot from 1992 remains. As more webservers went online the central list could not keep up. On the NCSA site new servers were announced under the title “What’s New!”

The very first tool used for searching on the Internet was Archie. The name stands for “archive” without the “v.” It was created in 1990 by Alan Emtage, Bill Heelan and J. Peter Deutsch, computer science students at McGill University in Montreal. The program downloaded the directory listings of all the files located on public anonymous FTP (File Transfer Protocol) sites, creating a searchable database of file names; however, Archie did not index the contents of these sites since the amount of data was so limited it could be readily searched manually.

Search Engine History:

The rise of Gopher (created in 1991 by Mark McCahill at the University of Minnesota) led to two new search programs, Veronica and Jughead. Like Archie, they searched the file names and titles stored in Gopher index systems. Veronica (Very Easy Rodent-Oriented Net-wide Index to Computerized Archives) provided a keyword search of most Gopher menu titles in the entire Gopher listings. Jughead (Jonzy’s Universal Gopher Hierarchy Excavation And Display) was a tool for obtaining menu information from specific Gopher servers. While the name of the search engine “Archie” was not a reference to the Archie comic book series, “Veronica” and “Jughead” are characters in the series, thus referencing their predecessor.

In the summer of 1993, no search engine existed yet for the web, though numerous specialized catalogues were maintained by hand. Oscar Nierstrasz at the University of Geneva wrote a series of Perl scripts that would periodically mirror these pages and rewrite them into a standard format which formed the basis for W3Catalog, the web’s first primitive search engine, released on September 2, 1993.

In June 1993, Matthew Gray, then at MIT, produced what was probably the first web robot, the Perl-based World Wide Web Wanderer, and used it to generate an index called ‘Wandex’. The purpose of the Wanderer was to measure the size of the World Wide Web, which it did until late 1995. The web’s second search engine Aliweb appeared in November 1993. Aliweb did not use a web robot, but instead depended on being notified by website administrators of the existence at each site of an index file in a particular format.

JumpStation (released in December 1993) used a web robot to find web pages and to build its index, and used a web form as the interface to its query program. It was thus the first WWW resource-discovery tool to combine the three essential features of a web search engine (crawling, indexing, and searching) as described below. Because of the limited resources available on the platform on which it ran, its indexing and hence searching were limited to the titles and headings found in the web pages the crawler encountered.

One of the first “full text” crawler-based search engines was WebCrawler, which came out in 1994. Unlike its predecessors, it let users search for any word in any webpage, which has become the standard for all major search engines since. It was also the first one to be widely known by the public. Also in 1994, Lycos (which started at Carnegie Mellon University) was launched and became a major commercial endeavor.

Soon after, many search engines appeared and vied for popularity. These included Magellan, Excite, Infoseek, Inktomi, Northern Light, and AltaVista. Yahoo! was among the most popular ways for people to find web pages of interest, but its search function operated on its web directory, rather than full-text copies of web pages. Information seekers could also browse the directory instead of doing a keyword-based search.

In 1996, Netscape was looking to give a single search engine an exclusive deal to be their featured search engine. There was so much interest that instead a deal was struck with Netscape by five of the major search engines, where for $5Million per year each search engine would be in a rotation on the Netscape search engine page. The five engines were Yahoo!, Magellan, Lycos, Infoseek, and Excite.

Search engines were also known as some of the brightest stars in the Internet investing frenzy that occurred in the late 1990s.[9] Several companies entered the market spectacularly, receiving record gains during their initial public offerings. Some have taken down their public search engine, and are marketing enterprise-only editions, such as Northern Light. Many search engine companies were caught up in the dot-com bubble, a speculation-driven market boom that peaked in 1999 and ended in 2001.

Around 2000, the Google search engine rose to prominence.[citation needed] The company achieved better results for many searches with an innovation called PageRank. This iterative algorithm ranks web pages based on the number and PageRank of other web sites and pages that link there, on the premise that good or desirable pages are linked to more than others. Google also maintained a minimalist interface to its search engine. In contrast, many of its competitors embedded a search engine in a web portal.

By 2000, Yahoo was providing search services based on Inktomi’s search engine. Yahoo! acquired Inktomi in 2002, and Overture (which owned AlltheWeb and AltaVista) in 2003. Yahoo! switched to Google’s search engine until 2004, when it launched its own search engine based on the combined technologies of its acquisitions.

Microsoft first launched MSN Search in the fall of 1998 using search results from Inktomi. In early 1999 the site began to display listings from Looksmart blended with results from Inktomi except for a short time in 1999 when results from AltaVista were used instead. In 2004, Microsoft began a transition to its own search technology, powered by its own web crawler (called msnbot).

Microsoft’s rebranded search engine, Bing, was launched on June 1, 2009. On July 29, 2009, Yahoo! and Microsoft finalized a deal in which Yahoo! Search would be powered by Microsoft Bing technology.

Originally posted 2010-11-17 13:23:42.

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Geschreven door Berrie Pelser

31 januari 2012 op 09:23

Posted in google seo,seo,social media,social networks

Getagged met Search Engine, seo

Alexa Internet

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Alexa Internet
Alexa Internet is een in Californië gevestigd dochterbedrijf van Amazon.com, en is het bekendst door haar website die informatie ter beschikking stelt over het internetverkeer naar andere websites.

Alexa Internet

Geschiedenis
Alexa Internet werd opgericht in 1996 door Brewster Kahle en Bruce Gilliat, gesteund door Jacqui Safra’s Etoile Investments, als een commerciële toepassing van de vzw Internet Archive.

Alexa Internet creëerde een toepassing voor het genereren van verwante internetpagina’s gebaseerd op het surfgedrag van internetgebruikers. Deze toepassing kan gebruikt worden op webbrowsers zoals Internet Explorer en Netscape Navigator. Ingenieurs van Alexa hebben de Wayback Machine van Alexa ontworpen. Alexa voorziet Internet Archive ook van web crawls.

In 1999 werd Alexa opgekocht door Amazon.com voor ongeveer $250 miljoen.

Alexa verzamelt informatie over gebruik van het web via de Alexa Toolbar. Dit laat hen toe statistieken te voorzien over internetverkeer, en voor een bepaalde webbladzijde verwante pagina’s te tonen. Deze toepassing heeft een slechte reputatie bij anti-spyware programma’s omdat het informatie over zoekgewoontes verzamelt.

Via de site van Alexa kan je voor een bepaalde website verwante pagina’s en gegevens over hun internetverkeer opvragen. Alexa begon in de lente van 2002 samen te werken met Google, en met het Open Directory Project in januari 2003. Windows Live Search verving Google als een bron van zoekresultaten in mei 2006. Vandaag is Alexa een op Windows Live Search-gebaseerde zoekmachine, een internet gids gebaseerd op Open Directory, en een bron van informatie over het verkeer naar specifieke websites. Alexa voorziet ook “site info” voor de A9.com zoekmachine en voor Alexadex.com.

In december 2005 stelde Alexa haar uitgebreide zoekindex en webcrawler-faciliteiten open voor andere programma’s door middel van een uitgebreide set van internet diensten en toepassingsinterface’s. Deze zouden bijvoorbeeld gebruikt kunnen worden voor bijvoorbeeld verticale zoekmachines te ontwikkelen die actief zijn vanop Alexa’s eigen servers, of elders.

Alexa’s rangschikking van internetpagina’s
Alexa rangschikt websites op basis van bezoeken van gebruikers van de Alexa Toolbar, die enkel beschikbaar is voor Internet Explorer en manueel moet geïnstalleerd worden. Er is controverse over hoe representatief die gebruikers zijn voor de doorsnee internetgebruiker. Als zij representatief zouden zijn voor de populatie van internetgebruikers zou de rangschikking redelijk nauwkeurig zijn. In de realiteit zorgt deze manier van werken echter voor afwijkende trends te wijten aan een voorgeselecteerde doelgroep. Alexa erkent dit.

Als een gevolg van al deze factoren zullen bepaalde sites erg laag terecht komen in de rangschikking, bijvoorbeeld als hun bezoekers veel andere browsers dan IE gebruiken, Mac OS gebruiken, enzovoort. Hetzelfde geldt voor sites die bezorgd zijn over privacy en werken met https.

Komt daarbij dat de populatie in deze steekproef erg klein is in vergelijking met het totaal aantal surfers, waardoor bijvoorbeeld sites met weinig internetverkeer compleet in de rangschikking kunnen ontbreken. Een andere bezorgheid is dat de rangschikking makkelijk te manipuleren is. Webmasters kunnen de Alexa ranking van minder populaire sites significant verbeteren door hun site op hun browser in te stellen als startpagina en de Toolbar te installeren.

Alexa is wat de meeste sites betreft echter een belangrijke, nuttige en (meestal) onafhankelijke bron van informatie over internetverkeer. We weten zeker dat het verkeer niet minder is dan Alexa aangeeft, maar het kan veel meer zijn, omdat een groot deel van de surfers niet in rekening wordt gebracht. Jammer genoeg wordt de rangschikking van Alexa vaak verkeerd geïnterpreteerd als een exacte of benaderende weergave van de populariteit van websites.

De definitie van de Alexa traffic rank

The traffic rank is based on three months of aggregated historical traffic data from millions of Alexa Toolbar users and is a combined measure of page views and users (reach). As a first step, Alexa computes the reach and number of page views for all sites on the Web on a daily basis.

The main Alexa traffic rank is based on the geometric mean of these two quantities averaged over time (so that the rank of a site reflects both the number of users who visit that site as well as the number of pages on the site viewed by those users)

Founded in April 1996, Alexa Internet grew out of a vision of Web navigation that is intelligent and constantly improving with the participation of its users. Along the way Alexa has developed an installed based of millions of toolbars, one of the largest Web crawls and an infrastructure to process and serve massive amounts of data.

For users of Alexa’s Toolbar and web site this has resulted in products that have revolutionized Web navigation and intelligence. For developers this has resulted in a set of tools unprecedented in scope allowing whole new services to be created on the Alexa data and platform.

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Catergoriën: Cloud Computing, Domeinen, Google nieuws, Google seo, Hosting nieuws, Internet,
Magento, Overige, Security, seo, Webdesign, Webhosting, WordPress, Social Networks, Forums

Andere Weblogs: WordPress Host, Webwinkel Host, WPMU, European Cloud Computing

Originally posted 2010-09-06 08:26:56.

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Geschreven door Berrie Pelser

26 januari 2012 op 09:23

Posted in internet,seo

Getagged met hosting, seo, wordpress

Google Universal Search

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Google Universal Search maakt het makkelijker om te ranken

Google Universal Search maakt het makkelijker om te ranken

Google maakt steeds meer gebruik van Universal Search. Hierdoor krijgen gebruikers niet het bekende rijtje met 10 resultaten voorgeschoteld maar ook videos, afbeeldingen, nieuws en lokale resultaten. Dit betekend dat je veel meer kansen heb om gevonden te worden.

Videos
Niet alleen de videos van Youtube worden weergeven in de zoekresultaten maar ook videos van andere video community’s. Tevens worden ook video getoond die zelf worden gehost op je website. Video is een erg goede manier om content te delen met de wereld, maak hier dus zeker gebruik van. Ik raad je aan om je video te hosten op Youtube.

Youtube is de 2e grootste zoekmachine van de wereld, dus de kans dat je video op youtube wordt gevonden is ook nog eens erg groot. Ook is het noodzakelijk dat je je videos voor Youtube weer optimaliseer, hier ga in binnenkort meer over vertellen in een aparte post.

Afbeeldingen
Veel mensen optimaliseren hun afbeeldingen niet goed voor Google. Gebruik voor het optimaliseren van je afbeeldingen een goede alt tekst. Ook moet de naam van de afbeelding een goed keyword bevatten. Google waardeer het ook als er om de afbeelding tekst staat die aan de afbeelding is gerelateerd. Een goed voorbeeld van een afbeelding in een tekst die over SEO boek gaat zou er zo uit kunnen zien;

Nieuws
Als je een website heb waar veel nieuws items worden geplaatst dan is het zeker de moeite waard om je aan te melden bij Google news. Je heb hiervoor “minimaal 3″ redacteurs nodig die aantoonbaar zijn op de website.

Lokale zoekopdrachten
Ben je nog niet aangemeld bij Google places ( Google bedrijvencentrum ) dan zou ik dat maar eens gaan doen. Bij lokale zoekopdrachten word er in de meeste gevallen een kaartje getoond met de 10 meest relevante bedrijven in de branche. Inmiddels zijn er al weer meer ranking factors van Google places bekend, maar hier ga ik binnenkort meer over vertellen in een aparte post.

Doordat Universal Search steeds vaker wordt toegepast door google in de Nederlandse zoekmachine is de gemiddelde tijd van de bezoekers langer geworden. Dit komt o.a. omdat de gebruik verder kijkt dan bij een normaal rijtje van 10 resultaten. Via eyetracking is dit verschil duidelijk te zien. Lees hier verder…

Ber|Art Visual Design and WordPress SEO Hosting at http://hosting.ber-art.nl on SEO CAT

Originally posted 2010-06-04 09:14:19.

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Geschreven door Berrie Pelser

26 januari 2012 op 09:23

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Getagged met hosting, seo, wordpress

SEO Zoekmachineoptimalisatie

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SEO Zoekmachine Optimalisatie

SEO Zoekmachine Optimalisatie Tips van Maart 2011
Bron: SEOlab

Search-Rankingfactoren, Het is tot op vandaag grotendeels onduidelijk hoe zoekmachines zoals Google precies hun zoekresultatenvolgorde (SERP) bepalen. Wel is duidelijk dat dit (in elk geval grotendeels) geautomatiseerd gebeurt met behulp van search ranking factors, waarbij aan elke search ranking factor een numeriek gewicht wordt toegekend.

Google woordvoerder Matt Cutts heeft in diverse uitlatingen melding gemaakt dat Google meer dan 200 search ranking factors hanteert. Door diverse SEO professionals is een poging ondernomen om al die search ranking factors te ordenen naar importantie (door een verwacht gewicht aan elke veronderstelde factor toe te kennen) om zodoende een hoger niveau zoekmachine optimalisatie te kunnen leveren.

SEO Zoekmachine Optimalisatie Tips van Maart 2011:

SES New York 2011: Als je je website in bijvoorbeeld Belgie vindbaar wil maken gebruik dan een .be domein en niet .nl?land=be
SES New York 2011: Headings zijn de title tags van een alinea, onderschat ze niet.
SES New York 2011: Wees niet bang voor goede dofollow uitgaande links in je content.
SES New York 2011: Check je interne links, verwijs meer interne links naar pagina’s die echt belangrijk zijn.
SES New York 2011: Google kijkt ook naar spellig en grammaticale fouten. Los ze op als je die hebt.
Volgens Matt Cutts is HTML validatie is geen SEO factor. Bekijk deze vreemde SEO video.
Maak je facebook pagina interessant door daar een exclusieve aanbieding te doen voor nieuwe fans.
HowSociable is een gratis tool waarmee je kunt zien op welke sociale media je actief bent en hoe goed je daar gevonden wordt.
Block pagina’s die je niet in de zoekresultaten wilt in je robots.txt. Kijk ook eens naar www.google.com/robots.txt
Een must voor webwinkels, de canonical tag hiermee voorkom je gedupliceerde content.
3 SEO strategiën voor 2011 volgens Matt Cutts http://goo.gl/te24w.
SMX West 2011: Mike Cassidy van Google zegt dat je sociale contacten je rankings kunnen verbeteren als ze je pagina’s delen.
SMX West 2011: SEO tips voor grote websites; website snelheid, rel canonical en een duidelijk site structuur.
SMX West 2011: Panda/Farmer update: “Algoritme is nooit 100%” . Advies maak fantastische content en je zit altijd goed.
SMX West 2011: 44% van de Google zoekopdrachten bestaan uit longtail keywords.
Bekijk deze unieke SEO video: de kracht van twitter: http://goo.gl/AZ7qC.
Meld je aan op het forum van de KVK: KvK: Hallo! De zakelijke community voor ondernemers. Links zijn dofollow!
Activeer een sms alert op een feed dan ben je altijd als eerst op de hoogte van het laatste nieuws.
Laat voor een goede keyword density, je keyword ook terugkomen in een opsomming.

Originally posted 2011-04-01 13:53:32.

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26 januari 2012 op 09:23

Posted in google seo,seo,social networks

15 TOP Twitter SEO Tips and Tools

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TOP Twitter SEO Tools

15 TOP Twitter SEO Tips and Tools

Twitter is a website, owned and operated by Twitter Inc., which offers a social networking and microblogging service, enabling its users to send and read other users’ messages called tweets. Tweets are text-based posts of up to 140 characters displayed on the user’s profile page.

Tweets are publicly visible by default, however senders can restrict message delivery to their friends list. Users may subscribe to other users’ tweets—this is known as following and subscribers are known as followers.

All users can send and receive tweets via the Twitter website, compatible external applications (such as for smartphones), or by Short Message Service (SMS) available in certain countries. While the service is free, accessing it through SMS may incur phone service provider fees.

01) Choose a Twitter handle strategically – Twitter handle, which can be your name, company name, brand name, blog name and so on. While choose a twitter handle (your username) make sure it is relevant to your blog or website and is easy to remember as it is the part of the SEO title for the tweets appearing in Google search engine. For example if you are running iPhone blog then you can probably use twitter handle starting with iPhone.

02) Boost your Twitter Profile Page Rank

Optimize your meta description - Your Twitter ‘bio’, is actually your meta description. Make sure to include keywords.
Display web site’s URL – Do not forget to display URL of your blog or website prominently on your twitter profile page. This will eventually increase the organic traffic as people often click the URL for seeking more information. It is important to note that this link does not provide any SEO link juice due to a “Nofollow” attribute in place.
Optimize your page description - Use target keywords on your profile page and make sure to use keywords in your Tweets.
Create inbound links - Just post articles with an anchor text link to your Twitter profile on article syndication sites. This strategy helps in boosting your profile’s page rank.
Direct relationship between followers and profile PageRank - If you have lots of followers you will be popular among twitter users, which will eventually boost page rank of your profile page.
Place Twitter profile Link in footer or sidebar, which is accessible via every page.

03) Follow Related Theme Profiles Only – Search engines increases your twitter profile link juice when you are able to get followers from good PR twitter profiles. Make sure that you add only those twitter users that are related to your blog content or share tweets on similar interest. This will increase number of retweets and thereby traffic.

04) Use 301 permanent redirect, while shortening URL – TinyURL, bit.ly, tr.im are popular URL shortening services that redirect users to the real URL via 301 (permanent redirect) and provide backlinks to your content. Search engines do not index TinyURLs, but index and pass PageRank to the actual URLs instead.

05) Use desired keywords in tweet content – Twitter does not allow you to tweet for more than 140 characters. Instead of automatically shortening the links on twitter.com, it is strongly advised to use URL shortening service like bit.ly. Once your URL is shortened, you have much more space to include more target keyword into twitter content.

06) SEO Optimize Title of Tweets in Twitter – The most important part of your post for keyword/SEO consideration is the first 27 characters. It’s this first part that becomes part of the <TITLE> on your Twitter static pages. Twitter uses the following <TITLE> format:

Twitter / Your Username: 27 Characters …

The same SEO rules that you apply to write optimized titles for the post must be used for twitter tweets as well. The only difference is that you have a restriction of 27 Characters as compared to 65 Characters in Blog Posts. For optimized tweets use keyword rich Titles within first 27 characters.

07) Use Hashtags in Tweets – Hashtags are similar to keyword meta-data. Basically, these are tags that that help those who seek similar content discover your Tweets. They’re like tags on Flickr, only added inline to your post. Hashtags are created by prefixing a word with a hash symbol: #hashtag. This will help the visitors to view your tweet around a particular topic. To search most recent and hot hashtags visit #hashtags.org. Alternatively, you can use Twemes.com to find new hashtags.

08) Retweet Startegy – An indexed tweet provides 27 characters or so for title post excluding ‘Twitter / Your Username: ‘

Make sure your tweet’s character limits allow for optimal retweets. It is important to keep the tweet under 125 characters, allowing your followers to add “RT @yourname” in front of the tweet. If you retweet the retweeted tweet it will result into the following link-

Twitter / Berrie Pelser: RT @Username RT @Username RT @Use ...

The original <title> of the Tweet is now truncated, with no keyword in place. To show link love some of us delete all the “RT @yourname” text before retweeting into the Twitter Network. But it is not advisable, as the strategy could have adverse impact on your twitter profile pagerank. Instead you can add the RT @Username at the end of the Retweeted content.

09) Tweet in order to get your article retweeted – This is the most important part for getting huge twitter traffic. In order to get more traffic and relevance to your tweet make sure that you retweets, other blog articles and encourage others twitter users to share (retweet) your Twitter content. Keep in mind the Retweet strategy discussed above.

10) Tweet and retweet relevant content timely – Make sure you are tweeting and retweeting articles keeping your followers and blog content in mind. If you are hosting a blog on windows 7 and tweets on windows 7 and H1N1 Tips simultaneously, then Google search engine may not love your twitter profile. This exercise may result in decrease in number of followers as well. Only share the links when you feel it should be, do not spam the twitter. source: gadgetsdna.com

11) Ranking with your profile on Google sounds simpler than it is. What do you want to rank for? You can’t rank easily for different keywords. I rank for Tad Chef with my profile. What about onreact though, my older nick name or brand? I had to set up another Twitter account to rank for onreact as onreact_com is considered by Google to be onreactcom.

In the end I added 4 extra accounts that cover the most common terms associated with me. Also Twitter outranks me for my Tad Chef. So one day I might want to change that be de-optimizing it actually. List are a good tool to cover more terms. You can add only yourself or your employees if you like too. A list called “seo london” will probably succeed rather than one called just seo.

12 ) Ranking organically with tweets largely depends on the keyword usage and what comes first in your tweet. You don’t want to rank for [RT @andy RT @bill RT @chris] so make sure you add the users you retweet at the end with a blog-like [via @andy @bill #chris]. Also you should add some meaningful tags: #seo is fine for Twitter but something more exact like #twitterseo might be better findable and more accurate.

13) etting found in Twitter search is not really desirable if you ask me. The results are messy and lack focus. Even the so called “popular” results on top are barely relevant. People still use this search in spite of better alternatives like Topsy etc. though. Scheduling recurring tweets might be a good idea here. Don’t spam though. I think more than 4 tweets a day is too much. Lots of Twitter tools support scheduled tweets. HootSuite and CoTweet for example do.

14) Making tweets spread virally is perhaps the most important discipline of Twitter SEO. The other stuff is very basic. Add popular terms and keywords to your twet to make people retweet. Words like “free”, “tips”, “tools” etc., brands like “Google”, “Apple” everybody cares for and something that makes a tweeet stand out like “OMG!”, “WTF?” or a number.

Of course the link you tweet or the message must be worth retweeting. In case it isn’t nobody will retweet it. Tweets about Twitter, technology, social media, business that are helpful for most users will get more popular that tweets about niche topics like SEO. Humor is also key. Even SEO jokes are quite popular.

15) Entering Google results via realtime search is easy once you’re tweet has become viral but it sometimes also helps to tweet your link from more than one account and more than one time. For instance we at SEOptimise tweet from the company account first, then in most cases the boss himself, Kevin will retweet the link and I will post it again or retweet as an author.

As our postings have considerable value the rest is done by other regular users. Don’t forget that many Twitter accounts are mostly useless bots that retweet automatically based on keywords: Nobody clicks those links. They may show up in Google though as it doesn’t really filter tweets.

These Twitter SEO best practices are neither SEO secrets nor controversial. Everybody serious about Twitter SEO tweets that way. Other people don’t mind but if you’re using Twitter for business reasons should do more than just click and run. Make sure to act accordingly to perform better in search be it Google or Twitter or third party tools like Topsy.

Originally posted 2010-11-17 12:37:41.

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Geschreven door Berrie Pelser

26 januari 2012 op 09:23

Posted in seo,social media,social networks

Getagged met seo, twitter

14 Search Engine Optimization Website Analyse Tools

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14 Search Engine Optimization (SEO) Website Analyse Tools

Search engine optimization (SEO) is the process of improving the visibility of a website or a web page in search engines via the “natural” or un-paid (“organic” or “algorithmic”) search results.

In general, the earlier (or higher ranked on the search results page), and more frequently a site appears in the search results list, the more visitors it will receive from the search engine’s users.

14 Search Engine Optimization (SEO) Website Analyse Tools

01 SEOlab (Dutch):
http://www.seolab.nl/seo-analyse/
Free SEO analyse for your website

02 Woorank:
http://www.woorank.com/
WooRank is a SEO Website Analysis Tool to help developers boosting their client’s websites. We started the project in early 2010. By the end of 2010 we received so many visitors that we decided to bring develop services.

03 Lipperhey:
http://www.lipperhey.com
Lipperhey is an online service that uses objective criteria to analyze the quality and searchability of a website by the major search engines.

04 SEO Docter:
http://www.prelovac.com/vladimir/browser-addons/seo-doctor
SEO Doctor is a FireFox plugin and is a modern SEO tool with one simple goal – make your website better optimized for search engines through an easy to understand, step by step, scoring and recommendation system.

05 SEO Quake:
http://www.seoquake.com/
SEOquake is a popular and handy analytic seo-tool for Firefox, Chrome and Opera browsers. SEOquake helps to obtain an information about any site for a wide range of parameters such as page rank, Google index, Alexa and many others. Keyword Density tool serves to demonstrate a number of times a keyword or phrase appears on a web page.

06 Websitegrader:
http://marketing.grader.com
Website gradder by hubspot is one of the most popular website tool which analyze your full page on-site and off-site SEO factors. This analysis also includes domain information, meta-data information, RSS links, inbound and outbound links.

07 SEOrush:
http://www.seorush.com/
“Search engine optimization (SEO) is the process of improving the volume and quality of traffic to a web site from search engines via “natural” (“organic” or “algorithmic”) search results”

08 W3C Markup Validation:
http://validator.w3.org
Validating your documents is an important step which can dramatically help improve and ensure your documents quality.

09 Piloun:
http://www.piloun.com/info/index.php
This website also gives a brief insight about your page SEO and details about your Alexa, Google and compete rankings as well. It also analyze your Javascripts and CSS.

10 DNS Scoop:
http://www.dnscoop.com
Although DNS Scoop’s main intent is to value a domain, it provides some good info on Pagerank, traffic, and links pointing to your domain.

11 SpyderMate:
http://spydermate.com/
What is this new amazing tool? It’s called SpyderMate. Now, all you have to do is enter in your client’s URL and in seconds, you have all the analytical information you need to be a more effective SEO practitioner for your client.

12 SEOmoz:
http://www.seomoz.org/tools
With SEOmoz tools you can better handle everyday SEO tasks. You can analyze keywords, research backlinks, do on-page analysis, find accessibility issues and track rankings all in one easy-to-use management platform.

13 SEO Chat Tools:
http://www.seochat.com/seo-tools/
The SEO Tools found in this section were designed to assist you in configuring your website(s) for search engine optimization within the different search engines. Please select one of the SEO Tools from below to begin optimizing your website(s) for top placement within the search engines. Our SEO tools do not support any secured server sites due to authentication issues.

14 SEO Workers:
http://www.seoworkers.com/
SEO Workers has long provided the most reliable and effective SEO tools on the internet. Our free online SEO tool can provide you with a comprehensive analysis of your website at the click of a button.

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25 januari 2012 op 09:51

Posted in google seo,seo,social media,social networks

The Story of Google [Interactieve infographic]

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The Story of Google [Interactieve infographic]

Google is a name that has become a part of our many individual’s everyday routine, a name that provides starters a gateway to the world wide web, a name that has become a verb. The interactive graphic below tells the story of Google:

The Story of Google [Interactieve infographic]

1995, the magical year when Larry Page met Sergey Brin. Within 2 years the pair registered the Google.com domain, setting in motion what has become one of the most well-known destinations on the internet.

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24 januari 2012 op 14:52

Posted in google seo,seo,social media,social networks

Tools to Analyze Your Website

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Tools to Analyze Your Website

Understanding how users find, see, and interact with your website is a great way to improve your content, design, and navigation. Understanding your site will help you craft a better user experience. There are several tools on the web that can expose telling data about your site. Below are 5 tools which will help you analyze your site.

Code Validation

The foundation for every website is fundamentally sound source code. Unfortunately programmers aren’t always the most meticulous type of people. They’d rather hash out the difficult stuff and leave the details to someone else, and that’s where code validation comes in. To make sure your website’s source code and features are fully functional you should run it through the following validation tests.

WDG HTML Validator – Excellent tool for identifying syntax errors on pages driven by markup languages. Also has an option to recursively check for errors on every page in the website directory.
W3C Markup Validation Service – Traverses HTML and XHTML markup for syntax errors. Boasts the title of first (and most used) HTML validator on the internet.
W3C CSS Validation Service – Checks CSS documents for errors in source code. Also gives warnings for code that doesn’t exhibit the best design practices; e.g. “Same colors for color and background-color in two contexts.”
RUWF? XML Syntax Checker – Checks for malformed data in XML documents.
W3C Feed Validation Service – Checks the syntax of Atom and RSS feeds for errors.
W3C Link Checker – Searches for and identifies broken links. Specifically checks that all the links are dereferenceable, no links and anchors are defined twice and warns about invalid http and directory redirects.
Juicy Studio Link Analyser – Tests the links on a page for Urls that resolve successfully. Works similar to W3C Link Checker.

Accessibility

All too often we see webmasters designing websites that focus on looking attractive while completely failing to consider the impact of visitor accessibility. Unfortunately, an ineffective or difficult to navigate website is certain to fail, no matter how attractive it is. To make sure your visitors are getting the information they need (and thus becoming repeat visitors), your website should follow various WCAG and section 508 accessibility guidelines.

Watchfire WebXACT – A must use tool for all serious designers and developers. Generates a very detailed report on the quality, accessibility and privacy of a website.
ATRC Web Accessibility Checker – Tests webpages for WCAG 2.0 Level2 compatibility. Generates a report with a series of recommendations for bringing headers, links, metadata, tables and text up to speed.
WAVE 3.0 Web Accessibility Tool – Highly customizable tool that uses a graphical model to display website compatibility issues with WCAG 1.0 and section 508.
TAW Web Accessibility Test – Tests webpages for conflicts with WCAG 1.0 compatibility and reports issues via a graphical model. Generates recommendations based upon WCAG priority model.
HiSoftware CynthiaSays portal – Uses a very strict policy to test webpages for section 508 and WCAG 1.0 compliance. Reports results in an extremely detailed (yet difficult to read) table.
HERA Accessibility testing with Style – Uses a very sophisticated and easy to read approach to point out WCAG 1.0 compatibility issues with a particular webpage.
Juicy Studio CSS Analyser – Performs a color contrast test to make sure your sites CSS color scheme meets WCAG 1.0 requirements.
Juiciy Studio Readability Test – Analyzes the language on your website based upon the Flesch Reading Ease and Flesch-Kincaid grade level algorithms. Useful for determining if you’re speaking over the head of your readers.

Speed

How fast your website loads is often a key factor in getting visitors to return. In many cases if a visitor has a slow internet connection, they won’t even bother to visit websites dominated by large images, flash files and multimedia documents. To maximize your website’s reach, you’ll need to maintain webpages that can get the job done fast.

Web Page Analyzer from Website Optimization – An excellent tool that analyzes a webpage and gives recommendations for decreasing loading time. Focuses on optimizing the number of objects, images and overall size of the webpage.
WebSitePulse Test Tools – A series of tools for identifying website load times and hostname information.
Internet Supervision Url Check – Generates load times of your webpage from various servers around the world. Useful for determining if your extended audience is actually receiving your message.

Browser Simulators

Perhaps the most common problem in web development is failing to make sure that a website renders properly for every operating system and browser. Attempting to address the problem manually, however, is never an easy task because developers typically have access to two operating systems (at best) and usually no more than a few browsers. To combat this we recommend you check out the following resources that allow you to see what your website looks like on various platforms.

Browsershots – Takes screenshots of your website in various browsers and platforms including Firefox and Internet Explorer on Windows, Firefox and Safari on Mac OS X and Iceweasal and Konqueror on Linux. Unfortunately the tool requires you to wait up to three hours in a processing queue before retrieving your screenshots.
IE NetRenderer – Generates real time screenshots of your website on Internet Explorer versions 5.5, 6.0 and 7.0.
MobiReady Report â€“ Analyzes your webpage for compatibility issues on a mobile phone. Generates a detailed report on potential viewing problems and offers a glimpse as to what the website would look like on two different types of mobile phone browsers.

Search Engine Optimization (SEO)

Developing a website with an “SEO friendly” model is a sure way to gain an edge on the competition. By making the most out of the following tools, you’ll develop a better understanding of who your audience is and will likely help you come up with more effective ways of appealing to them.

UrlTrends – Graphically displays a website’s visitor traffic information by search engine prevalence. Extracts information from Google, Yahoo, MSN, Alexa, AlltheWeb, AltaVista and more.
Microsoft adCenter Labs: Advertising and Keyword Research Tools – A fantastic set of tools for analyzing and predicting the audience and market of your website.
Domain Tools Whois lookup – Comprehensive Whois tool that displays all of the standard domain information and calculates the efficiency of a websites markup when seen through the eyes of a search engine spider.
SEO-Browser – Strips your website of all the “pretty” components to show you how it looks to a search engine. Very useful tool to make sure your design is on the right track.
SEO Workers SEO Analysis Tool – Extremely useful tool that analyzes an assortment of page features including meta tags, keyword density and load time.
Seekport Seekbot – Analyzes a website’s metadata and textual content to determine how effective a search engine would interpret the website.
SEO Chat SEO Tools – A stock pile of SEO tools for measuring Google AdSense earning potential, keyword density, meta tag effectiveness and much more.
Marketleap Search Engine Marketing Tools – A group of tools used to analyze the popularity of a particular webpage, how well your site is indexed in search engines and how well you rank for particular keywords.

Website Grader

http://www.websitegrader.com
Website Grader is a free seo tool that measures the marketing effectiveness of a website. It provides a score that incorporates things like website traffic, SEO, social popularity and other technical factors. It also provides some basic advice on how the website can be improved from a marketing perspective.

SEO Analyzer

http://raven-seo-tools.com/seo-analyzer/
This tool will show you the structure of your pages and help you achieve higher search engine rankings.

Summit Media’s Spider Simulator

http://tools.summitmedia.co.uk/spider/
This service provides you with a report on aspects of the page that are used to determine how highly in a search engine the page is ranked, and also gives some general usability feedback.

PageRank Checker For Your Backlinks

http://www.smartpagerank.com/pagerank-backlinks.php

This tool will output sites linking in and will list each of the links PageRank. You can also list out the links that have a nofollow attribute.

Crazy Egg

http://crazyegg.com
Create tests to figure out what people are doing on your website. This service presents the results using three different methods: Overlays, Lists and Heatmaps. The free version allows your to test 4 pages simultaneously and up to 5,000 visits per month.

Browser Shots

http://browsershots.org
Browsershots is a free service that makes screenshots of your web design in several different browsers.

W3C Markup Validation

http://validator.w3.org
Validating your documents is an important step which can dramatically help improve and ensure your documents quality.

Google Analytics

http://www.google.com/analytics/
Google Analytics offers a host of compelling features from keyword and campaign comparison to funnel visualization. This service is free and easy to implement.

Mint

http://haveamint.com
Mint is a self-hosted web site analytics program that offers information on your users, referrals, geo-mapping and much more.

DNS Scoop

http://www.dnscoop.com

Although DNS Scoop’s main intent is to value a domain, it provides some good info on Pagerank, traffic, and links pointing to your domain.

Originally posted 2010-03-04 14:23:25.

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Geschreven door Berrie Pelser

22 januari 2012 op 10:44

Posted in overige,seo,social media,social networks

Getagged met seo, wordpress

Top Search Engine Optimization and Search Engine Marketing resources

met 19 reacties

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Geschreven door Berrie Pelser

22 januari 2012 op 10:44

Posted in google seo,seo,social media,social networks

Getagged met hosting, wordpress

Archief voor de ‘seo’ Categorie

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Code Validation

Accessibility

Speed

Browser Simulators

Search Engine Optimization (SEO)

Website Grader

SEO Analyzer

Summit Media’s Spider Simulator

PageRank Checker For Your Backlinks

Crazy Egg

Browser Shots

W3C Markup Validation

Google Analytics

Mint

DNS Scoop

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HOSTING WORDPRESS

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