The 2nd Generation Of Social is here #infographic
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The 2nd Generation Of Social is here #infographic
Four Major Social Customer Segments To Watch
The second generation of Social is about truly understanding who these Fans, Followers, and Friends are—what do they care about, what influences their behavior, and what insights and value can they bring to companies and their fellow customers?
This observation is supported by market research The Incyte Group conducted for us to help guide our product roadmap and company vision. The research suggested that there is a gap between the way customers want to connect with companies they care about online and the way that brands are actually using social networks.
To understand the demographics of these segments, as well as the best ways to reach them, check out the infographic below:
The 2nd Generation Of Social Media is here #infographic
The 2nd Generation Of Social Media is here #infographic
Source: Getsatisfaction
A social network is a social structure made up of a set of actors (such as individuals or organizations) and the dyadic ties between these actors. The social network perspective provides a clear way of analyzing the structure of whole social entities.[1] The study of these structures uses social network analysis to identify local and global patterns, locate influential entities, and examine network dynamics.
Berrie Pelser, Ber|Art Visual Design:
Ber|Art Visual Design V.O.F. delivers high-end secure (PCI-Compliant) WordPress, Typo3 and Magento Linux Cloud VPS Hosting with professional Search Engine Optimization (SEO) plus Social Media (Social Network) integration, branding and strategy.
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Thanks for the info Berrie
Gerrit Bes
21 oktober 2012 at 10:27
Great post Berrie! Sharing
Spyros Thalassinos
21 oktober 2012 at 10:28
interesting…
Savio Sebastian
21 oktober 2012 at 10:29
Great content, thanks Berrie!
Bang Gowes
21 oktober 2012 at 10:36
You might want to add that the internet sites paying for surveys do not pay people over 50 years of age, all they get is a page stating they do not qualify for this survey, and that only after all the persons information has been entered and the survey has been completed. My wife found this out the hard way, after working for several weeks trying to complete surveys.
Ernest Koncaba
21 oktober 2012 at 10:51
Great infographic Berrie.
Eric Hearn
21 oktober 2012 at 10:52
Love the group names and graphics
Des Daughter Diethylstilbestrol
21 oktober 2012 at 10:56
This really brings home many of the new groups to the market. Thanks Berrie
Michelle Gilstrap
21 oktober 2012 at 12:58
Love the information and the suggestions as to how to engage with each group. Thanks Berrie.
Tom Laing (@tomlaing)
21 oktober 2012 at 13:33
Thanks!
TFH
21 oktober 2012 at 13:45
Very informative Berrie, thank you for posting and sharing with all!
Alexander Bakoulis
21 oktober 2012 at 11:49
I think my demographic is the burned out intellectual sociopath market. I get retweeted and liked mostly for weird observations outside the collective morality. But I'm okay with that.
Gremlin Net
21 oktober 2012 at 11:52
fantastic layout and design Berrie.
Manmohan Dash
21 oktober 2012 at 11:52
Great infographic Berrie! Very interesting! Thank You
Heinz Dobernig
21 oktober 2012 at 11:59
Informative with good graphics…….
Jean
21 oktober 2012 at 14:04
Great infographic – but we’re only on the 2nd Generation of Social Media? ^J
Ron Callari
21 oktober 2012 at 14:33
Nicely done Berrie.
Amanda Fox
21 oktober 2012 at 12:49
Interesting statistics you got here. =)
Leia P. D'Silva
21 oktober 2012 at 13:42
Great post Berrie, shared with my LinkedIn group members as I am sure they will be interested.
Rex Jarvis
21 oktober 2012 at 15:45
Nicely done and lots of valueable info.. Thanks
Craig Daniels
21 oktober 2012 at 16:36
Why don’t ypu make a post about realizing infographics? It’s a really interesting subject!
Monica
21 oktober 2012 at 17:11
Nicely done! I read every bit of text. Being that I work for a domain registrar, I would say this pretty much sums up who I interact with everyday.
Caroline Temple
24 oktober 2012 at 16:50
There is a segment that is being ignored and is the one segment to usually throw a monkey wrench into charts like these. The Builders -The generation that established the internet we know now. The ones who established dial up bulletin boards and built their own computers. The 'Ultra Geeks' who threw every spare dime into new tech as the computer era was being born. The ones who delivered the baby. They are still out there, on the cutting edge, buying into new tech and writing the reviews tinted with the experience of having been there first and seen it all. Many in their 50's and 60's but still the avid tech consumers. The Elders of the internet. Forsake them at your own peril.
Ken Wilson Jr
25 oktober 2012 at 22:04
[...] to Social 2.0. This infographic (shared by @NealSchaffer) identifies four new market segments “most likely to look to [...]
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